Restaurant Week

Definition

A promotional period (usually 1-2 weeks) where participating restaurants offer special fixed-price menus at reduced prices. Restaurant weeks drive trial visits and media coverage in most major US cities.

Why It Matters for Restaurants

Restaurant week is both a marketing opportunity and a PR moment. ChowPR helps clients design restaurant week menus that showcase the kitchen's talent while maintaining profitability. We pitch media previews of standout restaurant week offerings and coordinate social media campaigns to drive reservations during the promotion.

Related Terms

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